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Art Jog ’12 Fresh contemporary art makes for meaningful Indonesian fair | Art Radar Asia

Tanggal Publikasi : 18 Juli 2012
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Organisers of the 2012 edition of Art Jog hope to stand out on the now-crowded Asian art fair calendar with their focus on emerging practitioners and an artist- centred exhibition format.

Art Jog ’12, ”Looking East — A Gaze upon Indonesian Contemporary Art”, opened on 14 July 2012 at Taman Budaya in Yogyakarta, Indonesia. Art Radar takes you inside the fair for an exclusive view of the freshest works in the Indonesian contemporary art scene. 

Artists bypass galleries to set own prices

Art Jog ’12 is a distinctively artist-centred art fair. In the exhibition space at Taman Budaya, Yogyarkata, visitors will not find gallerists or art dealers in booths. Rather, the art is displayed as it would be in an exhibition.

To ask about prices, reserve a work or make a purchase, interested buyers approach one of the many fair workers who hold the full price list of all works on view. Reserved works are held for a day.

The artists set the prices of their art works, with Heri Pemad Art Management, the organiser of Art Jog, advising them. The management company takes a commission from the sale of each work, part of which goes to covering the costs of managing the fair. If works remain unsold at the end of the fair, they are returned to the artists. 

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